Sensient In the News

May 2015

In pop music the current trend may be “all about that bass,” but in the food and beverage category it is and always will be about taste. When product developers are working with a full toolbox of applications to maintain iconic flavors and create new ones, the effort is simplified. But during the past few years some tools have been removed from the toolbox, and the process of flavor development has been complicated. Put bluntly, the clean label trend is having an effect.

Tags: health & wellness, natural ingredients, sensient flavors, trendspotting,

To appeal to millennials’ insatiable appetite for new and exotic foods, dairy processors are getting creative with fruit ingredient selection. From acai to watermelon, all types of fruits, alone or in combination with other fruits or flavorful ingredients, are being added to such cultured dairy products as cottage cheese, cream cheese spread and yogurt, as well as refrigerated and frozen desserts and even cheese.

Tags: dairy, fruit flavors, sensient flavors, trendspotting,

In kitchens across America, it really is a small world after all. Citing Mintel data, flavor expert Azeem Mateen noted that 74% of U.S. households have either prepared or cooked ethnic foods at home and 59% eat ethnic foods because they like to try new flavors.

Tags: ethnic flavors, sensient natural ingredients, trendspotting,

Pour sa sortie annuelle, les membres du Conseil d’Etat vaudois ont choisi le district de Morges. Si, d’habitude, la visite organisée par les préfets a lieu en été, elle a été avancée en raison des agendas chargés de chacun.

Tags: fabriquée, les couleurs, les membres du conseil d’etat, sensient colors,

Yes, it’s true that people eat with their eyes, and smell is the sense most closely tied to memory. But let’s face it: If a product doesn’t taste good, it’s lost forever in the mind — and mouth — of the consumer. And while Americans’ sense of culinary adventure seems to be at an all-time high, the desire for the familiar remains.

Tags: flavors, sensient natural ingredients, snacks, trendspotting,

Picture a child’s face. Now picture the child’s face after experiencing a bitter taste. What expression do you see? Children tend to be more sensitive to bitter tastes, which may make it more difficult to formulate reduced sugar products with high-intensity sweeteners as well as products with whole grains.

Tags: flavor masking, flavors for kids, sensient flavors,